Bachelor

Public Relations and Media

Program information

International European University

Arts, Design, Media & Communication

Public Relations and Media

Explore Public Relations and Media within Journalism, Public Relations & Advertising. Explore this bachelor-level study area.

This page presents academic information associated with the supplied LGU catalogue. It is not an offer to enroll. Applications are not open for this program.

ACADEMIC DESIGN

Undergraduate study

The study-plan outline below is informational. It does not establish an approved qualification, credit framework, admissions offer or delivery arrangement.

Academic scope

Subject boundaries and progression must be defined in the academic specification.

Curriculum

The term-by-term study-plan outline is provided for academic information.

Academic responsibility

The awarding body, teaching team and quality-assurance arrangements remain to be verified.

STUDY-PLAN OUTLINE · 4 years · 8 semesters (planning model)

Study plan

A sequenced study-plan outline for Public Relations and Media, aligned to Journalism, Public Relations & Advertising within Arts, Design, Media & Communication. Modules are informational and do not constitute final student information.

Year 1 · Semester 14 proposed modules

Mathematics and Scientific Methods
Materials, Systems and Technology
Academic Communication and Digital Study
Quantitative Reasoning and Information Literacy

Year 1 · Semester 24 proposed modules

Design Studio and Technical Drawing
Engineering Analysis and Modelling
Academic Communication and Digital Study
Quantitative Reasoning and Information Literacy

Year 2 · Semester 14 proposed modules

Safety, Sustainability and Standards
Digital Tools and Prototyping
Research Methods and Evidence Appraisal
Professional Ethics and Inclusive Practice

Year 2 · Semester 24 proposed modules

Applied Project and Practice
Professional Practice and Regulation
Research Methods and Evidence Appraisal
Professional Ethics and Inclusive Practice

Year 3 · Semester 14 proposed modules

Mathematics and Scientific Methods
Materials, Systems and Technology
Research Methods and Evidence Appraisal
Professional Ethics and Inclusive Practice

Year 3 · Semester 24 proposed modules

Design Studio and Technical Drawing
Engineering Analysis and Modelling
Research Methods and Evidence Appraisal
Professional Ethics and Inclusive Practice

Year 4 · Semester 14 proposed modules

Safety, Sustainability and Standards
Digital Tools and Prototyping
Applied Project and Work-Based Learning Preparation
Advanced Topics in Public Relations and Media

Year 4 · Semester 24 proposed modules

Applied Project and Practice
Professional Practice and Regulation
Applied Project and Work-Based Learning Preparation
Advanced Topics in Public Relations and Media

Indicative study-plan information. This outline is provided for academic information and does not establish an authorized program, delivery arrangement, award, credit framework or admissions offer. The supplied UTAMED study-plan dossier informed sequencing only; these modules are not a UTAMED curriculum. No ECTS or equivalence is asserted.

UTAMED DOSSIER COMPARISON

Directly related source courses are listed below as partner-review references. The proposed IEU modules above remain separately drafted and must be reconciled with UTAMED and approved academic authorities.

Digital Communication and Journalism · 41 source course rows · comparative reference only

Source record: Grado en Comunicación Digital y Periodismo. These entries are retained from the supplied UTAMED dossier for review and are not represented as approved IEU modules, transferred credits or an agreed joint curriculum.

Year 1 · Semester 1Theory of Communication and InformationTeoría de la comunicación y de la información

Year 1 · Semester 1English for Communication IInglés en la comunicación I

Year 1 · Semester 1Language StudiesLengua

Year 1 · Semester 1Development of Oral ExpressionDesarrollo de la expresión oral

Year 1 · Semester 1Development of Written ExpressionDesarrollo de la expresión escrita

Year 1 · Semester 2Contemporary World HistoryHistoria universal contemporánea

Year 1 · Semester 2Contemporary LiteratureLiteratura contemporánea

Year 1 · Semester 2Social Media Communication: Content Creation and DesignLa comunicación en redes sociales: creación y diseño de contenidos

Year 1 · Semester 2Multimedia Technologies and SocietyTecnologías multimedia y sociedad

Year 1 · Semester 2Foundations of Audiovisual CommunicationFundamentos de la comunicación audiovisual

Year 2 · Semester 3English for Communication IIInglés en la comunicación II

Year 2 · Semester 3Journalistic Writing IRedacción periodística I

Year 2 · Semester 3Information Search and Use: AI in JournalismBúsqueda y uso de la información: IA en el periodismo

Year 2 · Semester 3Introduction to MarketingIntroducción al marketing

Year 2 · Semester 3Advertising and Public RelationsPublicidad y relaciones públicas

Year 2 · Semester 4Journalistic Writing IIRedacción periodística II

Year 2 · Semester 4Corporate CommunicationComunicación corporativa

Year 2 · Semester 4Audiovisual Production: Video and TelevisionProducción audiovisual: vídeo y televisión

Year 2 · Semester 4Media and Entertainment IndustryIndustria de los medios y del entretenimiento

Year 2 · Semester 4Event ManagementGestión de eventos

Year 3 · Semester 5Web and Application DesignDiseño web y aplicaciones

Year 3 · Semester 5Consumption and SocietyConsumo y sociedad

Year 3 · Semester 5Radio and PodcastingRadio y podcast

Year 3 · Semester 5Commercial Communication: Paid MediaComunicación comercial: paid media

Year 3 · Semester 5Digital Marketing TechniquesTécnicas de marketing digital

Year 3 · Semester 5Audience Measurement and AnalysisMedición y análisis de audiencias

Year 3 · Semester 6Innovation and Creativity in MediaInnovación y creatividad en los medios de comunicación

Year 3 · Semester 6Online Community ManagementGestión de comunidades virtuales

Year 3 · Semester 6Professional Ethics and DeontologyÉtica y deontología profesional

Year 3 · Semester 6Graphic Communication and Digital StorytellingComunicación gráfica y narrativa digital

Year 3 · Semester 6Communication and LawComunicación y Derecho

Year 4 · Semester 7Political and Cultural ThoughtPensamiento político y cultural

Year 4 · Semester 7Political CommunicationComunicación política

Year 4 · Semester 7Documentation and Research TechniquesDocumentación y técnicas de investigación

Year 4 · Semester 7Opinion Genres and Public OpinionGéneros de opinión y opinión pública

Year 4 · Semester 7Marketing Intelligence and CRMMarketing intelligence y CRM

Year 4 · Semester 7Content Marketing and SEOMarketing de contenidos y SEO

Year 4 · Semester 8International RelationsRelaciones internacionales

Year 4 · Semester 8Specialized JournalismPeriodismo especializado

Year 4 · Semester 7-8External Academic InternshipsPrácticas Académicas Externas

Year 4 · Semester 7-8Bachelor's Final ProjectTrabajo fin de grado (TFG)

Open source-based partner review record ↗

ONLINE-FIRST MODEL

Digital learning at the centre.

Online-first orientation; delivery details are not published.

Practical, clinical, laboratory or placement requirements must be confirmed for each subject. An online-first university model does not imply that every program can be completed entirely remotely.

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TUITION BY STUDY LEVEL

$5,000 USD

These planning amounts do not state whether tuition is annual, semester-based or for a full program. Final billing period, additional charges, payment dates and refund terms must be stated in an approved written offer. No payment is collected here.

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ADMISSIONS

Monthly start-date pathway.

Applications are not open for this program. For a program with an active admissions notice, the planned start date is the first day of the month after cleared payment and completion of admission conditions.

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